The story of this project which is done in our typography MGx class is about annual typography seminar at Coper Union in New York City.
We supposed to design a poster for this conference. One of the most important facts was that posters will appear in subway NYC. I knew that subway in NYC is pretty much crowded, so I tried to create a very simple image to help people to see it at first glance. That was the main concept.
The most challenging part was finding a suitable composition that is not only readable but also attractive.